Seventh Triangle and Shopify India launch invite-only D2C discussion series

New Delhi: Ecommerce and martech agency Seventh Triangle has launched Commerce Story, an invite-only discussion series for D2C founders, CMOs and ecommerce operators, in collaboration with Shopify India. The first edition was held at The Berry Coworks in Noida and was limited to 25 participants. Seventh Triangle plans to take the format to other cities through subsequent editions. The inaugural session featured Samriddh Dasgupta, Founder of Jaadu Ghar, and focused on the challenges that emerge as consumer businesses move from early-stage operations towards larger scale. Prashant Gupta, Founder, Seventh Triangle, said, “Seventh Triangle has always believed that sustainable ecommerce growth comes from getting the fundamentals right. We work with D2C brands of all sizes to build commerce ecosystems that are simple, stable, fast and optimised for growth.” “Our role is to enable our clients’ success, not take credit for it. Through Commerce Story, we aim to bring practical insights and perspectives from across India’s evolving D2C and ecommerce ecosystem, while staying true to our approach of doing the work with honesty, integrity and a long-term perspective,” said Gupta. Samriddh Dasgupta, Speaker, added, “Building and scaling a commerce business is rarely a linear journey. What makes conversations like these valuable is the opportunity to move beyond polished success stories and speak openly about the real challenges, trade-offs and lessons along the way.” Dasgupta further added, “Bringing together a diverse group of operators and leaders in a more intimate setting creates room for honest, practical conversations and meaningful peer learning. For me, Commerce Story is about creating that space where founders can share what truly happens behind the growth story.”